No, our products are not tested on animals. Apart from the fact that cosmetic products have not been officially allowed to be tested on animals since 2013, we are also firmly against animal testing. To ensure the safety and efficacy of our products, we use alternative, ethical testing methods.
All our products are labeled with a PAO mark (open cream jar symbol on the back of the packaging), which means that they have a shelf life of three years if unopened. Once the product is opened, the shelf life corresponds to the month specification indicated in the PAO symbol.
Yes, our products are clinically tested. We believe a brilliant white smile enhances self-confidence and helps you feel great in your own skin. Our professional-grade toothpaste range, developed with dental experts, offers effective whitening solutions that remove stains and brighten your smile. Our innovative formulas have been rigorously tested in independent studies to ensure reliable results. We are committed to continuously developing effective and safe toothpastes for our customers.
Yes, our products are safe for teeth enamel. We prioritize enamel protection with our gentle and safe formulas, allowing you to enjoy professional treatment benefits at home. Our toothpaste provides effective defense against caries and tartar while caring for your teeth's overall health, ensuring that your enamel remains uncompromised.
For healthy and clean teeth, you should brush your teeth at least once in the morning and once in the evening. Take at least two minutes each time and brush your chewing surfaces, outer surfaces and inner surfaces in a circular motion. For optimum oral hygiene, use additional dental floss for the spaces between your teeth and use our mouthwash for fresh breath.
Fluoride strengthens tooth enamel and protects against tooth decay. It has an antibacterial effect against plaque bacteria and reduces bacterial sugar metabolism. Fluoride also strengthens tooth enamel by incorporating minerals into the enamel structure and compensating for mineral loss due to acid attacks. This process, known as remineralization, is supported by fluoride and contributes to the hardening of tooth enamel. For this reason, all our toothpastes have the dentist-approved optimum fluoride content of 1450 ppm F- for adults and children aged 6 and over.
Tooth decay is a dental disease caused by the decay of tooth structure. Tooth decay occurs when bacteria accumulate on the tooth surface and turn sugar into acid, which attacks the tooth enamel. This can lead to cavities and holes. To protect against tooth decay, regular brushing and fluoride is the best protection. That's why our toothpastes contain the dentist-approved optimum fluoride content of 1450 ppm F- for adults and children aged 6 and over.
Plaque is a sticky, colorless substance that constantly forms on the teeth and consists of a mixture of bacteria, food debris and saliva. If plaque is not removed regularly, it can harden and become tartar, which is harder to remove and can irritate the gums. Plaque is the main cause of tooth decay and gum disease and needs to be controlled by regular brushing, flossing and professional dental cleanings.
